Are you a Writer? How Can You Leverage Twitter?
So, are you a writer looking at Twitter and wondering what Twitter can offer to you? Well, you are in for a lot of pleasant surprises. It is never easy for a writer to build an audience for his book or blogs. Trust us when we say we know the struggles. We have been there. What Twitter can, and is offering for writers is mind-blowing. You can sell more books, get more clicks on your blogs, have a consistently good count of audience, And most of all, improve your writing. How can a writer use Twitter to help him? Here is how.
Test Your Ideas
A writer always will have doubts about how the theme or subject of a book or a blog will be received. Usually, he gets the answer in two ways. One, by finishing his work and presenting to his audience. Second, by pitching the idea to his circle and see how it is received by them. Either way, he can never be too sure. With Twitter, you can pitch your idea to your followers and see how they respond. Since they constitute the vast mindset of your target audience, you will have a clearer answer there.
Consider this scenario, you are planning to write a blog on your website about social media marketing. You are not sure if the Facebook promotion tips or Instagram’s will be well received. Instead of making a wild guess, you can just tweet about your dilemma to your audience and see what they are most interested in. Choose your topic based on their collective responses.
Share Quotes From Your Work
Quotes can be the ultimate selling point for your work. When a user reads a quote and he loves it, it is highly likely for him to choose to read your work. So, always choose the best few lines. Constantly share the chosen lines. For a user who knows little of you, the quotes you share helps him decide the quality of your work. Remember to keep your quotes short.
Use Multiple Promotion Strategies
Twitter promotions for your writings can be very effective if used well. You can always get creative in your promotion methods. A sneak peek into your work is one of the best promotion methods. If you have written a book and are trying to promote your book sales, offer a few free chapters. Writer’s Q&A sessions and giveaways will also increase your audience. As I already mentioned, get creative here to stay ahead of the curve. Do not stick to just one promotion method.
For instance, you can ask your followers to choose a name for one of the characters in your book. When you publish the book, many would like to see if their recommendation has been chosen. Ultimately, our goal to have more sales will be achieved.
Find and Follow Fellow Writers
Twitter is a great place to find people who are very similar to you. You can simply search through the common hashtags related to writers and find fellow writers. Follow and interact with them. You can also use their promotional strategies if theirs can work for you too. There are multiple advantages of knowing fellow writers. Collaborate and share each other’s works. Since the other writer’s audience will have a healthy number of readers, concentrate on converting a good number of them into your followers. Moreover, following fellow writer helps you to constantly evaluate how you are performing.
Run Contests and Campaigns
Plan a few contests that can interest more people to participate. For instance, you can provide a prompt and ask your followers to write four lines on it. Or you can ask them to write a short story. These are just a few examples from hundreds of options. Convert the contest participants and their supporters into your followers too. At the end of every contest you run, you must have acquired a good number of new audiences.
Build a Strong Profile with Quality Contents
A strong and complete profile with all details is absolutely essential for a writer. Your bio, DP, and cover picture must represent what you are. If you have any published works in any form, highlight them in the bio. A writer’s bio needs to be very authentic. Have a good pinned tweet. Provide a link to your previous works wherever appropriate.
A strong profile is one part, the next important part is quality in the content. Mix up your content and do not mind sharing other’s content which is interesting. Overall, your timeline can have your works, similar works, quotes, interesting graphics, poems, and other works which your followers would like to read. Having a variety of content guarantees that your followers will stay.
Use Twitter’s Newsletter Feature
Twitter most recently partnered with Revue, a popular email newsletter company to provide its users with the newsletter feature. Who better to benefit from a newsletter feature than a writer! Use this new feature to create a personalized newsletter with excellent content for your followers. We explored the new newsletter feature and the good news is that the free version in itself comprises all the options a writer will look for. To start with, create a profile in revue and you can straight away start customizing all you need in the newsletter.
Conclusion
Finding more audience for your works is easier on Twitter than the traditional methods and other social media strategies. So, if you are a writer looking for opportunities, prioritize using Twitter to leverage your works. Follow the above-mentioned methods and over a period of time, you will be in a better position with more audience.