What Types of Tweets are Most Liked and What We Can Learn from them?

Some tweets start conversations, and some tweets put an end to discussions. Some come in the form of words; others have videos or images to pass information. Some tweets are short and precise others are pretty long and detailed. Some tweets praise, others criticize. Some tweets clarify; others beat around the bush. All these are tweets, so which ones are most liked?

There are five types of tweets, according to what we gathered, that are popular on Twitter. They include;

  1. Links – These are tweets that give bits of information about something, then it goes ahead to share the resource. Most of these tweets cover facts or critical topics.
  2. Quotes – Some users defend their claims or choose to share a quote out of inspiration. Quotation marks usually note them.
  3. Comments and Questions – These tweets contain a statement, personal opinion, take from a topic of discussion, clarification, and curiosity. Many people use these tweets to start a conversation on their page.
  4. Images and Videos – Some users go the extra mile to include images and videos on their posts. With the millennial trend, most of these tweets come in the form of memes and GIFs.
  5. Retweets – These are the most shared tweets, and they are a continuation of a conversation started by someone. With these tweets, the timing is essential as it puts you in the best position to interact with many other users at a go.

Some tweets have received a significant amount of likes over the years, and there is a reason behind that. While some are just short and plain statements, some are detailed and communicate a lot. The top 10 most liked tweets are;

  1. Posted by the family of Chadwick Boseman, @chadwickboseman on August 28, 2020 (7.4 million likes)

“It is with immeasurable grief that we confirm the passing of Chadwick Boseman. Chadwick was diagnosed with stage III colon cancer in 2016 and battled with it these last 4 years as it progressed to stage IV. A true fighter, Chadwick persevered through it and all, and brought you one of the films you have come to love so much. From Marshall to Da 5 Bloods, August Wilson’s Ma Rainey’s Black Bottom, and several more, all were filmed during and between countless surgeries and chemotherapy. It was the honor of his career to bring King T’Challa to life in Black Panther. He died in his home, with his wife and family by his side. The family thanks you for your love and prayers, and ask that you continue to respect their privacy during this difficult time.”

  • Posted by Joe Biden, @JoeBiden on January 20, 2021 (4.2 million likes)

“It’s a new day in America.”

  • Posted by Barack Obama, @BarackObama on August 12, 2017 (4.2 million likes)

“No one is born hating another person because of the color of his skin or his background or his religion…”

  • Posted by Barack Obama, @BarackObama on January 26, 2020 (3.9 million likes)

“Kobe was a legend on the court and just getting started in what would have been just as meaningful a second act. To lose Gianna is even more heartbreaking to us as parents. Michelle and I send love and prayers to Vanessa and the entire Bryant family on an unthinkable day.”

  • Posted by Andy Milonakis, @andymilonakis on May 30, 2020 (3.7 million likes)

“Congratulations to the Astronauts that left Earth today. Good choice.”

  • Posted by Kamala Harris, @KamalaHarris on November 7, 2020 (3.3 million likes)

“We did it, @JoeBiden”

  • Posted by Jungkook, @BTS_twt on January 24, 2021 (3.2 million likes)


  • Posted by Joe Biden, @JoeBiden on November 7, 2020 (3.2 million likes)

“America, I’m honored that you have chosen me to lead our great country. The work ahead of us will be hard, but I promise you this: I will be a President for all Americans — whether you voted for me or not. I will keep the faith that you have placed in me”

  • Posted by Macaulay Culkin, @IncredibleCulk on August 26, 2020 (3.2 million likes)

“Hey guys, wanna feel old? I’m 40. You’re welcome.”

  1. Posted by V, @BTS_twt on August 16, 2020 (3.1 million likes)

“Hi Army😊”

Why are they The Most Liked Tweets?

The question ‘why’ depends on the user who comes across the particular tweet. That is directly affected by the kind of impact it makes to this user. And the level of satisfaction that it results in. Some of the reasons why people like tweets are;

  1. Agreement – The main reason people like these most popular tweets is that they agree with what is being shared. We can put it in other words and say they relate to the subject matter, and they give it a thumbs up.
  2. Funny – Some tweets are just amusing. They bring joy to that boring day without customers, a dull day without anyone checking up on you, and a sad day. Most of these tweets are memes that cover many topics, especially the trending stuff, and GIFs that shed some more light on the video format.
  3. Real – Some people fancy realness. Realness in who you are, what you do, and what you share with on the platform. Most of these liked tweets are photos with flaws, unedited videos, and real-time coverage of events. Transparency is often hidden on many social media platforms, and that’s why these tweets get recognition.
  4. Facts – Truthfulness is another rare aspect that you can come across. A video or image with a confession or clarity of an event or incident will earn likes because it saves people the hustle of speculating a lot.
  5. Educative – Some people use Twitter for learning new things and discovering others. When such users come across a tweet that educates them on whatever topic (it varies depending on preference), they’ll give it alike. Such educative posts get a lot of likes in the process.
  6. Promotion – Well, there can be a debate on this one but let’s shed some light on our perspective. We have to agree that some promotional tweets earn a lot of likes. We included promotional tweets because some advertise for beneficial products and services that benefit many people.
  7. Expressive – Some of the most retweeted posts are that those that express concern, sympathy, grief, etc. These posts are often the ones with tributes or those communicating a critical issue.
  8. Random – Some random tweets happen to get many likes. They usually don’t have anything fancy or particular, but they still strike the attention of people. Some are emojis only, or a few words are enough.

There is a lot to learn from the most liked tweet. Depending on which particular tweets you are referring to, you stand a chance to learn about;

  • New products and services
  • Fun facts about some things
  • Clarification on any misunderstanding
  • Current proceedings of a particular ‘case.’
  • Breaking news and communication upon any update
  • Different perspectives about something
  • The thoughts and opinions of other people
  • Detailed information about something
  • Impact of random things.


Analyzing the most liked tweets and applying the learnings to your tweets will help engage your audience.

Also, using a Twitter growth automation tool will help engage your leads and promote your business.