We all want to see our Twitter posts becoming a hit, don’t we? But only a very few Twitter accounts manage to constantly get more engagements, likes, and retweets on their posts. So how do they do that? What is the secret? What are you not doing right to see your Twitter posts becoming a hit? You will learn in this blog about the things you need to regularly and correctly do in order to see good engagements.
It is no secret that more engagements would mean significant growth in your prospective customer pool and business conversions. Follow the below mentioned practices while creating and posting content to your Twitter account from now on. We are sure that you will start seeing your tweets will start receiving more likes and retweets.
Concentrate On the Right Hashtags
Research and note a set of hashtags related to your product/ business/ content. Compose tweets in a way to accommodate those hashtags. People finding your content through hashtag has more tendency to like and retweet your tweet than the usual tweet consumers on your timeline.
When you start using different hashtags under the same topic, Twitter will recognize and will display your good performing tweets in the timeline of users who are not following you: but are interested in the topic. In this way, your tweets will receive engagements/ likes and retweets from a lot of new accounts. Also, your follower count will see improvements.
Post Funny Content! It Almost Always Performs
When you analyze all the tweets with good engagements you come across, you will easily understand what works well. Funny tweets receive more interactions, likes, and retweets more than any other category and it is not even close.
So, if you can see the funny side of things on any topic, Tweet. Funny tweets have the tendency to look natural and will receive more amplified engagements than other tweets.
Also, keep the tweet as short as possible in this case. We recommend you stay below the 80-character mark in case you are posting a funny text tweet. If you are posting a funny image, then make sure that there are no watermarks/ copyright of other Twitter handles. Also, an offensive tweet can be of more harm to your Twitter account. So, double check your content before posting.
Post More Visual Contents
Images, videos, and GIFs always get more interaction than textual tweets. Followers love to consume expressive content. Visual contents are not just expressive, they also help in many other ways. For instance, you can choose a few specific colors and templates to repeat over your posts, and over time, they become your trademark in a follower’s mind. As an additional tip for enhancing the visual side of your posts, always remember to add your brand logo or name to every post you share. In this way, followers will find your account more established.
Recently many easy picture and video editing software have emerged and a lot of them offer really good service. Start creating and editing your visual content with the assistance of such tools and use them in your posts.
A tip, prepare a list of basics you will stick to while creating visual content. You can decide the dimension, ideal quality, ideal video length, etc in prior. This will help you in maintaining a good standard in your tweets.
Like Other’s Tweets, Retweet, and Follow Back
This is one of the oldest methods in the book, but still one of the most effective ones. Unlike Facebook and Instagram, small individual Twitter accounts do not get likes or followers, or interactions on their posts.
So, the user will react to any activity in his or her account. When an account follows them, they follow back. When you retweet or like their tweet, they appreciate that. More often when you like or retweet their content, they check your profile too. So, do not mind following and interacting with an individual’s Twitter accounts.
The tweets you like and retweet also show up in your user’s timeline. So, it also acts as an efficient method to keep your account active.
Use Stats and Infographics In Your Tweet
Numbers always help you to convey better. Numbers also bring authenticity to your claims. So, put efforts into gathering information and conveying your claims through numbers. Create charts and similar kinds of infographics to share. Yes, they consume considerable effort. But they are well worth it. The probability of such tweets getting engagements, likes and retweets is really high.
When you use stats to create content, do not overwhelm the post with a lot of numbers. Just focus on the most important numbers that can convey the message. Discard the information that is not very important. Use Pie charts and Bar diagrams more than the other forms. These two forms are famous, and the users will be more ready to consume the tweet.
Make Sure That Your Contents Are Of ‘Top Quality’!
Quality content is a genuine game changer. One of the key attributes that make people engage with the tweets of an account will be the quality of the content. Get to post about things that people want to hear or learn about. Allocate a good amount of time to work on creating the content.
Maintain a content creation team if you are a business trying to succeed on Twitter. Quality is measured with longevity usually. It is not about posting one great piece of content. It is about posting great content daily.
For every type of Twitter account under any topic, there will be topics that will be received well and topics that underperform. Once you find your niche, you need to stick to that content for better Twitter engagement, likes, and retweets.
In simple terms, do more of what works well for you with respect to content. Do not mind reusing the contents that worked well in the past. Just give a decent amount of interval before you post the same content again.
Tweet At the Right Time for More Likes and Retweets
Timing is very critical in posting tweets. It is vital that you properly analyze the perfect time that your audience is always online. This can be done by checking the time posted for performing tweets. The timing matters because when it comes to ranking the latest posts, Twitter algorithms will show the recent ones. This indicates that if you posted your tweet much earlier, you stand a chance to miss out on some audiences.
The general rule is to post mainly on Saturdays and Sundays because, on these days, people are relatively relaxed and off from the typical assignments. They have enough time to go through their phones and see what is happening around Twitter. Tweeting during the day is also vital for you to get 30% more response than if you did so at night.
Posting at the right time easily brings you more engagements. This in turn gets you more likes and retweets. If you are unsure and are not sure about how to analyze, here is an easy tip. Schedule to post your tweets between 8 to 10 ‘o’ clock in the morning.
Use Twitter Analytics To Enhance Performance
Twitter Analytics is a gift of a tool for anyone who is looking to improve their profile performance in all aspects. In case you are not aware of what Twitter Analytics is, Twitter Analytics is a data driven tool that tracks all Twitter activities and provides us with data and insights for users to look upon and work on.
There is no special permission needed for Twitter Analytics. If you have a Twitter account, you can simply use the same credentials and open Twitter Analytics, and view all data associated with your account. In order to boost the likes and retweets you receive, look at the following metrics in the analytics and improve them,
- Tweet Length – Find the tweet length that works for you by looking at the list of tweets that performed very well. Tweet Reach Percentage – This will give you a good insight into understanding the type of tweets to concentrate on.
- Monthly Performance Report – Twitter Analytics will generate monthly reports for your Twitter account. It will show the top tweet, top categories, and other fine details on your Twitter performance. Reviewing the monthly report every month will substantially improve your Twitter performance.
- Video Performance – Twitter naturally rates accounts posting video content higher. So, post video content and look at how they perform. Repeat the type of videos that worked well.
Use A Twitter Automation Tool
Using a Twitter automation tool is the easiest and fastest way to boost engagements. You can increase your Twitter followers, and get more likes and retweets on your posts just by using an automation tool.
An automation tool will do the activities on your behalf. The tool will like, retweet, and follow content based on your preferences and this in turn will directly improve your follower count, likes, and retweets. If you are a business, then we recommend you to try with an automation tool as it will help you boost your business faster.
Want to know how to use a Twitter automation tool with your account? Try our one-week free trial and see how your account grows!
Once you start practicing the above-mentioned tactics while creating content, the likes and retweets on your Twitter posts will grow. The only key here is to do this for a good amount of time to see confirmed results.
In the social media game, consistency is the key to being a winner. So, any method you try and adapt, try it for a few months. Got questions? Write to us and we will be happy to clarify.