Using Twitter For Blog Promotions

People who work with blog post promotions know very well about how difficult it can get. You can write a perfect blog with all areas covered, and still not see traffic to your blog.

Organic views through keyword search give minimum engagements only if you are not a famous website. In those cases, social media houses like Twitter comes to your rescue. You can channel your efforts in marketing your blog post to a large number of users to drive traffic to your blogs. When you use Twitter to promote your blogs, you need to do a few things correctly to drive more traffic to your blog. In this blog, we try to give you a few key tricks to be followed to drive traffic to your blog posts,

Write Catchy Headlines

The process starts even before you start composing your tweet. Headlines is the most important factor influencing user engagement. Catchy headlines draw the attention of a user. Catchy and suspenseful are the best combination for headlines. So, in addition to being catchy, there must be a sense of suspense in the headlines that interest a user to know what it is.

For instance, if you write a blog with the headline ‘7 Reasons why ….’, the user will want to know what those seven reasons are! So, keep this in mind while you write your blog itself, and make sure to come up with a catchy headline.

One more important tip, do not overdo in writing a catchy headline. When you say something in your headline, you must be delivering the content in the blog post. If not, your blogs and Twitter handle loses credibility.

Promote Phrases From Your Blog

It can be just one, two, or a maximum of three lines. Choose the best part of your blog and use it to drive traffic to your blog. Just like a trailer to a movie, the phrase you choose needs to give a bit of information about your blog, but not everything.

When making a choice to use a phrase, always pick the sentences with a bit of emotion. In that way, the user will be able to connect more to your blog post. If the blog is really lengthy, then it wouldn’t hurt to use a different set of phrases in different tweets at a planned time interval.

Place a Tweet to Twitter Button

The easier a blog reader could share the blog to Twitter, the better. When someone tweets your blog to their followers, it is more credible, organic and fetches more views for your blog.

There are multiple online plugins that allows you to use a ‘Tweet to Twitter button’ if you want to be creative. The key to this method is the placement of the button. Placing the button in the end is not an efficient method. Instead, choose to use the button in the middle of the blogs. Just make sure the button does not look spamming.

In addition to allowing to tweet the entire blog, provide options to tweet only a phrase or a part of the blog. This works out well too.

Explain Your Blog

When we say ‘explain your blog’, we mean that you need to talk about your blog without just mentioning what is already in the blog. Give the user a reason like why he needs to read the blog, what benefit he can get out of it, and how important it is not to miss the blog. Keep in crisp in a tweet and share the link to your blog along with it.

Keep in mind your target audience when you try to explain your blog post to them.

Get Your Basics Right

We discussed a few specific acts needed from you to promote your blog so far. The next are a few checkpoints for you to keep in tab while you write and share the blog.

• The images you use as a thumbnail are important. We recommend you to design your thumbnails on your own. If not, use very good and pleasing images as a thumbnail.
• Timing of the tweet is vital. Have a Twitter calendar with tweet plans to tweet at the perfect time for most engagements.
• Use link shorteners to shorten the length of the URL whenever needed.
• Use the trending hashtags wisely for your blog promotion.

Conclusion

The above-outlined methods will help you a good deal in promoting your blogs on Twitter. Increasing views to your blogs is a gradual process. Maintain quality content and prepare proper promotional methods for your blogs and you can succeed in your blogs in a longer run.

Twitter promotions provides a lot of opportunities for businesses to flourish. If you are looking of ways to benefit from various Twitter features, know from us about all the Twitter business opportunities.