Tweetfull Newsletter 05/10/2024: Skyrocket your Twitter growth with “Newsjacking”
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Now, want to reach a wider audience and position yourself as a thought leader? Newsjacking, when done strategically, can help!
Let’s break down how to leverage trending topics to get more eyes on your content.
Now, want to reach a wider audience and position yourself as a thought leader? Newsjacking, when done strategically, can help!
Let’s break down how to leverage trending topics to get more eyes on your content.
What is Newsjacking?
At its core, it’s about connecting your unique insights and expertise to current events or trending conversations happening on Twitter.
It’s NOT about jumping on every bandwagon for the sake of it.
But why do it?
- Increased Visibility: Tap into the massive audience already talking about the trending topic.
- Build Authority: Showcase your knowledge and perspective on relevant issues.
- Drive Engagement: Spark conversations with a wider range of potential followers.
How to Newsjack the RIGHT Way
- Find Your Angle: What’s the unique perspective you can bring to the trending topic? How does it connect to your niche and the value you offer?
- Be Timely: Jump on the trend while it’s still hot for maximum visibility.
- Add Value, Not Noise: Don’t just rehash the news, offer insightful commentary or actionable tips.
- Hashtags Strategically: Use relevant hashtags to get your tweets discovered.
Example: Newsjacking for a Freelance Writer
- Trending Topic: Major platform announces an algorithm change.
- Writer’s Angle: A thread breaking down the change’s impact on content strategy and offering tips for adapting.
- Hashtags: #AlgorithmUpdate #ContentStrategy #[IndustryNiche]
Your Newsjacking Challenge:
Keep an eye on trending topics in your niche. Could you turn one into a Twitter thread or series of tweets offering your unique take?
Bonus: Track Your Results! How many new impressions and engagements did your newsjacking content receive?
Ready to level up your Twitter strategy and supercharge your growth?